EUROEMOTUR Project

Benefits for the participants

• Detailed audit of digital assets (website, videos, pictures, social media, etc.) via applying neuromarketing techniques (eye tracking, face coding, EEG, Physiographic analysis, etc.)
• Evaluation of the emotional response from the consumer/tourist, and measuring the digital performance.
• Provision of a customized report containing current digital performance, guidelines and recommendations for the future, matching their needs with potential digital solutions and providers.
• Access to education and training programs targeted to tourism professionals from SMEs in order to increase their capacities
• Support for travel, registration, and accommodation costs to attend courses
• Access to matchmaking events to create the digital tourism hub, fostering cross-sectorial and transnational cooperation.
• Advisory services in the field of digital and innovation market solutions such as: Virtual Reality, Increased Reality, Eye-tracking, Face Coding, EEG (Electroencephalography), Digital Reputation, or Artificial Intelligence.