17 de March de 2026 editor_euroemotur

The 1.2 Million Euro Roadmap: Join the European Commission Webinar on Neuro-Tourism.

17 Mar 2026

European tourism is evolving. To lead globally, we must move beyond traditional service and master emotional intelligence. This is why the EURO-EMOTUR project has been granted 1.2 million euros to bring neuroscience to the heart of the industry.

Through 3 strategic regional hubs across 20 countries, we are screening 4,000 SMEs. However, the program is highly competitive: only 100 SMEs will receive the direct support and funding to become Emotionally Intelligent Destinations.

Your first step is our official webinar. Organized by the European Commission, the session titled “Tourism Reimagined: Scaling Neuroscience for SME Competitiveness” serves as the official briefing for any SME wanting to be part of the final 100. We will explain the application process, the technology involved, and how to access the funding.

Do not leave your spot to chance.
Register for the webinar through the official EU portal:
https://ec.europa.eu/eusurvey/runner/registration_tourism_reimagined

The EUROEMOTUR Project
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